1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to).
www- Good balanced essay; well structured+ incorporating theory
EBI- Stronger towards the end. Page 2/3 need more development + something on citizen journalism.
2) Read through the mark scheme. Of the six different statements, write which you think is currently your strongest and which is weakest. Explain WHY and, for the weakest, what you are going to do to improve in that area.
Strongest: "A comprehensive individual case study, with a wide range of detailed examples..." because in most of my paragraphs I included an example.
3) Read through the exemplar A grade essay. What does this essay offer that yours does not? Identify THREE things you can take from this essay to improve your own responses in future.
-use of facts and figures
-a wide range of wider context
-detailed examples
4) Write ONE new paragraph for your January assessment essay. Ideally, this should be a section you did not cover in your original essay. This paragraph needs to be comprehensive and meet the criteria for Level 4 of the mark scheme.
New and digital media has also helped with the rise of citizen journalism. With technology developing at a rapid pace, people can now capture news themselves if they happen to be at the scene by using their phones. It has been said that everyone now is a journalist as people can now provide user generated content to the news so as to show proof as to what really happen. A good example of this would be the Rodney King incident in 1991. Having caught Rodney King, an African-American, after a high speed chase, the officers surrounded him, tasered him and beat him with clubs. The event was filmed by an onlooker from his apartment window. If George Holliday hadn’t been looking out of his apartment window and made a grab for his video camera at the time Rodney King was beaten, King’s beating would be just another hidden incident with no consequences. Due to the provided footage for the news, attention started to grow towards his case. User generated content now plays a huge role in many aspects of the media. News stories nowadays come along with some sort of user generated content to show evidence of the event that happened. This usually starts social debates. Also news stories can now be found on-line on social networking sites rather than just broadcasting or print news. This allows the audience to share their opinions during these debates and raise awareness to things that they think should be heard. This is why this era can be described as the "technological blossoming of the culture of freedom" (Castells) as people now can bring up points that the elite people will try and hide. Overall, new and digital media has given the audience the opportunity to "conform, accommodate, challenge or reject" what they see in the media.
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