1) WWW- Some good insight and good use of media terminology
EBI- Lacks explicit focus/ reference to the question, especially in the introduction- please re-do this. Also, more needed on UGC, with specific examples- please add to this.
2) Read through the mark scheme. Pay particular attention to page 9 that has suggested content for each of the questions in Section A. How many of these potential points did you make? Did you successfully answer the questions?
For Question 1 most of the points were made in my answers. Question 2 and 3 are weaker as I did not make many points and did not answer the question to a great extent.
3) Now look at page 15 of the mark scheme. How many of the broad areas suggested by AQA did you cover in your Section B essay? Did you successfully answer the question?
I was able to cover most points apart from globalisation. I successfully answered the question but I need to make reference to the question more in my essay. Also, the point of agenda setting via production, needed to be expanded into greater detail.
4) Read the Examiner's Report in full. For each question, would you classify your response as one of the stronger answers or one of the weaker answers the Chief Examiner discusses? Why? What could you do differently next time? Write a reflection for EACH question in the paper.
Question 1 and question 6 would be classified as somewhat strong answers however question 2 would due to the lack of detail and examples used in my answer.
Question 3 would need some improvements in order to be classed as a strong answer.
5) Choose your weakest question in Section A and re-write an answer in full based on the suggested content from the Examiner's Report. This answer needs to be comprehensive and meet the criteria for Level 4 of the mark scheme. This will be somewhere between 3-6 well-developed paragraphs (depending on the number of marks).
Question 2
In what ways are issues of personal identity presented in the media?
You may refer to other products to support your answer.
Issues of personal identity is presented in the media is several ways. For instance, in the Nexus 5 smartphone advertisement we see identities being shown through the visual image of different cultures, different ways of love, getting married and proposing. Same sex marriage was also presented to show that all identities can be invited to use this phone.
In "What's your identity?" video, the rhetorical questions share the different ways people identify themselves, either through success, mistakes or experience.
Another way issues are presented in the media is through the different films and music that are available for people to see that demonstrate equality. Nowadays, there are gay couples and the sense of gay love in films and music videos. An example of this would be the song Same Love that was sung by Macklemore which presented the issue of same sex marriage and love in the music video and lyrics.
Social media also plays a part in presenting the issues of personal identity. People use social networking sites such as Facebook and Twitter to reveal their personal identity. However than bring out pros and cons. Identity theft is one of the problems with social networking sites. People are stealing each others pictures and claiming to be that person when they speak to others on-line. This means that personal identity may not always be true or what it seems on-line. However, people can social media to their benefit as those who are shy can present their true identity on-line and show others what they like and dislike.
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