(77) DMGT issues profit warning after double-digit fall in print ads

Link: http://www.theguardian.com/media/2016/may/26/dmgt-print-ads-daily-mail-mail-online-metro

 

Summary:

 

The owner of the Daily Mail has issued a warning to investors after reporting a 29% fall in profits, driven by a double-digit decline in print advertising, at its newspaper operation in the six months to the end of March. Daily Mail & General Trust, the parent company of the Daily Mail and Mail Online, said that overall financial results for the business are “broadly in line with expectations”. However, investors took fright at the performance of the newspaper operation sending DMGT’s share price down 9% in trading on Thursday morning. The company issued a warning to investors downgrading the performance of DMG Media, the division that houses the Daily Mail, Mail Online and freesheet Metro, which will miss its full-year targets.

Key data/statistical information:

• DMGT said that print ad revenues across all its titles declined 13% in the six months to the end of March and, worryingly for investors, worsened to 15% in the first quarter of this year
• The Daily Mail and Mail on Sunday alone saw print revenues fall 16% in the six months to the end of March
• Total revenues at the Daily Mail and Mail on Sunday fell 7% in the six months to the end of March from £260m to £242m
• Digital advertising grew strongly in the six months to the end of March, up 23% on an underlying basis with total revenues at Mail Online climbing to £44m, helping to limit the overall ad revenue decline to 4%
• The continuing tough market for newspaper led DMGT to warn investors that it will miss its stated 13% operating margin target for DMG Media this year that it set in November, instead expecting it to fall to 10%